"5D Theory" outlines five reasons why people visit churches for the first time: Divorce, Death, Displacement, Disaster, and Development.

Mark MacDonald May 14, 2025

Discovering and defining your church's reach area, based on where members live, is crucial for impactful ministry, growth strategies, and community service. Learn how to determine and utilize your reach area effectively for strategic planning, growth opportunities, and resource efficiency.

Mark MacDonald May 8, 2025

Effective communication is the foundation of successful church leadership. Here are some common communication challenges with practical solutions to overcome each.

Mark MacDonald April 29, 2025

Church leaders should master communication skills like active listening, clear messaging, empathy, effective speaking, and digital proficiency to connect and inspire their congregation effectively.

Mark MacDonald April 17, 2025

As a pastor of congregations of all sizes, having an effective crisis communication plan is not just a necessity but a responsibility.

Mark MacDonald January 11, 2025

Change is an inevitable part of life (our one constant), and this is especially true within the dynamic environment of the church.

Mark MacDonald December 30, 2024

If you’re going to keep your printed bulletin, here are 5 ways to improve it.

Mark MacDonald December 20, 2024

Creativity is a vital component of a thriving church community. It fuels innovation, fosters engagement, and enables ministries to communicate their message to a diverse audience effectively.

Mark MacDonald December 13, 2024

In our ever-changing world, where attention is scarce and choices are abundant, church rebranding has become more critical than ever.

Mark MacDonald November 29, 2024

Your church website content needs to be compelling for your members as well as potential visitors.

Mark MacDonald November 9, 2024

Today, effective communication for pastors and churches extends beyond the pulpit to online platforms.

Mark MacDonald November 1, 2024

Every church needs a crisis communication plan to get leadership on the same page before a negative story is even written.

Mark MacDonald October 12, 2024

Since all elections should be a critical decision point for everyone, the church needs to tackle our discourse as politics impacts all of our lives.

Mark MacDonald September 29, 2024

In our noisy world where there are lots of choices to make, with many places of decision, the church needs to be clear about options and very specific with direction.

Mark MacDonald September 6, 2024

No longer do people decide to walk into a church on a Sunday just to check things out. Your website is key for pulling visitors in.

Mark MacDonald August 7, 2024

Is marketing, branding, publicity, or advertising something that most churches should be doing?

Mark MacDonald July 12, 2024

Your congregation will be taking a summer break since the kids don’t have school and many take family vacations. You may feel disconnected as they disconnect. Is there a solution?

Mark MacDonald June 25, 2024

You can start right now to do burnout self-care. Start small and create micro-habits that lead to a better you.

Mark MacDonald May 27, 2024

A Barna study reveals that preteens are “on track to abandon biblical Christianity in record numbers.”  Let’s not sit back while this happens.

Mark MacDonald May 4, 2024

Engaging with unchurched individuals (the “Nones”) who aren’t actively seeking a church requires a careful and thoughtful approach.

Mark MacDonald April 5, 2024


Showing 21 - 40 of 94

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Our Writers

Jenni Catron is a writer, speaker, and leadership coach who consults churches and non-profits to …

Mark MacDonald is a communication pastor, speaker, consultant, bestselling author, and church branding strategist for …

Christian Muntean is a seasoned expert in fostering business growth and profitability. With a Master's …

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