"5D Theory" outlines five reasons why people visit churches for the first time: Divorce, Death, Displacement, Disaster, and Development.
Discovering and defining your church's reach area, based on where members live, is crucial for impactful ministry, growth strategies, and community service. Learn how to determine and utilize your reach area effectively for strategic planning, growth opportunities, and resource efficiency.
Effective communication is the foundation of successful church leadership. Here are some common communication challenges with practical solutions to overcome each.
Church leaders should master communication skills like active listening, clear messaging, empathy, effective speaking, and digital proficiency to connect and inspire their congregation effectively.
As a pastor of congregations of all sizes, having an effective crisis communication plan is not just a necessity but a responsibility.
Change is an inevitable part of life (our one constant), and this is especially true within the dynamic environment of the church.
If you’re going to keep your printed bulletin, here are 5 ways to improve it.
Creativity is a vital component of a thriving church community. It fuels innovation, fosters engagement, and enables ministries to communicate their message to a diverse audience effectively.
In our ever-changing world, where attention is scarce and choices are abundant, church rebranding has become more critical than ever.
Your church website content needs to be compelling for your members as well as potential visitors.
Today, effective communication for pastors and churches extends beyond the pulpit to online platforms.
Every church needs a crisis communication plan to get leadership on the same page before a negative story is even written.
Since all elections should be a critical decision point for everyone, the church needs to tackle our discourse as politics impacts all of our lives.
In our noisy world where there are lots of choices to make, with many places of decision, the church needs to be clear about options and very specific with direction.
No longer do people decide to walk into a church on a Sunday just to check things out. Your website is key for pulling visitors in.
Is marketing, branding, publicity, or advertising something that most churches should be doing?
Your congregation will be taking a summer break since the kids don’t have school and many take family vacations. You may feel disconnected as they disconnect. Is there a solution?
You can start right now to do burnout self-care. Start small and create micro-habits that lead to a better you.
A Barna study reveals that preteens are “on track to abandon biblical Christianity in record numbers.” Let’s not sit back while this happens.
Engaging with unchurched individuals (the “Nones”) who aren’t actively seeking a church requires a careful and thoughtful approach.





















